Gary Lavariere

Notable work and positions

The Berkshire Eagle — Publisher
New England Newspapers, Inc. — Former Chief Revenue Officer
Las Vegas Review-Journal — Former Director of Audience Development

Biography

Gary Lavariere is publisher of The Berkshire Eagle, a newspaper serving western Massachusetts, succeeding Fred Rutberg. He began his career as a consumer sales manager for the Berkshire Eagle after college, where he helped launch a digital consumer subscription strategy, then applied a similar digital strategy as director of audience development at the Las Vegas Review-Journal. He returned to New England Newspapers, the Berkshire Eagle's parent company, as director of audience and digital, and was later promoted to chief revenue officer. Lavariere completed the Executive Program in News Innovation and Leadership at the Craig Newmark Graduate School of Journalism at CUNY.