Hong Cheng

Notable work and positions

School of Communication, Loyola University Chicago - Dean (2021-present)
Richard T. Robertson School of Media and Culture, Virginia Commonwealth University - Director and Professor (2013-2019)
E.W. Scripps School of Journalism, Ohio University - Professor

Biography

Hong Cheng is dean of the School of Communication at Loyola University Chicago, a role he has held since joining the university on July 1, 2021. Born and raised in China, he earned a master's degree in international journalism from Shanghai International Studies University in 1989, where he had also taught on the international journalism faculty and worked with the Shanghai Student Post, one of China's earliest English-language student newspapers. He earned a Ph.D. in mass communications from Pennsylvania State University in 1995. He was a tenured professor in Ohio University's E.W. Scripps School of Journalism before joining Virginia Commonwealth University in 2013 as director of what is now the Richard T. Robertson School of Media and Culture, a position he held until 2019, after which he remained an affiliate faculty member. His research focuses on international communication, cross-cultural advertising and social marketing, and has appeared in journals including Journalism & Mass Communication Quarterly, the Journal of Communication and the Journal of Advertising Research. He co-authored Becoming a Media Savvy Student (2004) and co-edited Advertising and Chinese Society: Issues and Impacts (2009) and Social Marketing for Public Health: Global Trends and Success Stories (2011). He is a current associate editor of Journalism & Mass Communication Quarterly and a former editor of the Asian Journal of Communication, and has led the Advertising Division and International Communication Division of the Association for Education in Journalism and Mass Communication (AEJMC).